Hasbro Licences
From Toys To Blockbuster
Hasbro licenses provide us with access to some of the world's most well-known brands and character universes. Our portfolio includes textiles such as T-shirts, sweatshirts, loungewear, socks, coordinated sets, and seasonal themed capsules, complemented by matching lifestyle products that authentically extend each brand world. In this way, we ensure a holistic, target-group-oriented, and brand-compliant implementation. In close coordination with our retail partners, we develop mood boards, color concepts and style guides aligned with campaigns and promotional weeks. The result is modern, trend-driven designs that are fully compliant with licensing requirements. The diversity of Hasbro's brand portfolio enables us to create collections for a wide range of target groups and to continuously introduce new and relevant products to the market.











